Okay, first, lets try to move past that awesome bullet haircut (combination bob/mullet — my own mother had one of these for years!). I'll give you a minute. No, it's okay. I know, its very distracting. But once you've gotten past the hair and the hideous brown patterned blouse covered by the pale yellow blazer and the awesome old-fashioned cash register, we can actually address the advertisement itself.

All you have to do is eat four boxes of cereal, and mail them the proof of purchase seals to get a coupon for a buck. Well, minus the money you spent on the stamp. Now, I can understand how they'd mail you a coupon for Kellogg's cereals, but how are they supposed to send you a coupon for your chose of coffee, juice or bread? Because judging from the ad, they're not partnered with any specific brands. Of course, if you're buying this many generic products, you're probably a coupon-clipper as well, and would totally send in this "Good Breakfast Coupon."

I also love that the only brand of cereal left over from this 1980 ad in wide circulation today is Special K. I looked around the internets, and apparently Product 19 was supposed to have been discontinued, but is still sometimes found on shelves. But the other two are lost to the ether. Probably the best thing for it. Kellogg's Most was apparently like Total, with 100% of your RDA of all the vitamins in every serving. Which doesn't make much sense, since Total obviously sounds like it's got 100%. Most sounds like it should only have like, 95% or something. It's not a very strong name for a product. Still, I guess it's better than 40% Bran Flakes. First off, it's not particularly colorful, and secondly, it doesn't even sound remotely tasty. Unless you like bran, I guess. Then you'd probably complain that it's only forty percent! I think I'd rather take my chances with whatever's in that large can of "Tomato juice."