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Retrophilia: Mystery Meat

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retrophilia (ret troh FEE lee uh) n. 1 An intense attraction for things of the past. 2 a weekly series for popsucker wherin the irrepressible Wootini reveals the horrors of the past to the present to avoid making the same mistakes in the future.

Okay, I'll grant you that the salami pictured to the right does look mighty tasty. I mean, if you're not some kind of vegetarian or adverse to spicy meat products. However, sometimes, meat can turn into something mysterious and potentially frightening. Make the jump and you'll see what I mean!

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This 1978 ad for Oscar Mayer lunch meats is an odd duck, alternatingly mouth-watering and stomach-turning. I mean, like I said, the sliced salami looks quite good. And even in the package, labeled "Hard Salami," I'd still totally tear into it. Same with the "Beef Bologna," "Cooked Ham," and "Canadian Style Bacon." On the other hand...

Can someone explain what "Salami For Beer" is? Because I can't imagine eating salami with a glass of beer. Then again, maybe it's a delicious flavor combination, and "Salami For Beer" tastes much better with a brewski than plain "Hard Salami."

"Summer Sausage" might be okay, but "Honey Loaf" makes me a little nervous. A "loaf" of what, exactly? It vaguely resembles ham, but who knows? It's like the difference between "Beef Bologna" and regular "Bologna."

"Liver Cheese" just frightens me on all levels. I'm not the biggest fan of liver to begin with, so combining it with cheese in a squared-off processed sliced form is utterly horrifying.

But it's the really vague names that make me the most nervous of all. "Luncheon Meat?" Could you be any more vague? What, was it just whatever you had laying around leftover from all the other meats? Throw it all in a vat and process it into a square tube and slice it up? "Let's just call it 'Luncheon Meat'! Moms will serve it to their kids for lunch and they won't know any better!" I guess it's nice that the name tells you when to use the meat, since you can't tell exactly what it is. You know, like "Picnic Loaf." Perfect for a picnic. What is it? Please don't ask.

Of course, I will eat every single package of every other one of those mystery meats before I even taste one bite of "Olive Loaf." The less said about that, the better. Although now that I see "Pickle & Pimento Loaf" lurking in the corner, that might potentially be worse!

5 Comments

Drew said:

I can't believe you didn't go for the obvious joke about Oscar Mayer wanting to put hard, mature Greek salami in out mouths.

Eshto said:

I used to LOVE summer sausage - then one day I got some that was tainted and it gave me horrible food poisoning. Couldn't even keep water down and nearly died of dehydration, had to go to the hospital AND had to pay for it because I don't have health insurance.

Not a good week.

To this day, every time my partner and I go to the grocery store he says "Honey, do you want some summer sausage? Hmmm? Does't that sound delicious?"

(gag)

Prismatik said:

Oy, Liver Cheese? Isn't that what they squeezed out of Oprah's recent vacu-cation? I am both appalled as well as curious though, as to what such a... meat product would be.

But really, who doesn't get a lil' bit itchy over the idea of hiding the salami, but then always finding it at the bottom?

Yack.

grrg said:

... or the even more obvious joke (which I believe was intended by the creators of the ad) that they are "playing hide-the-salami."

That means fucking. Or so I hear.

Taleel said:

"Livercheese" is a literal translation of Bavarian "Leberkäse", which contains neither liver nor cheese: http://en.wikipedia.org/wiki/Leberk%C3%A4se

Traditional, freshly made Leberkäse is actually very yummy. That prepackaged abomination up there, however, will never soil my taste buds.

And girls who like girls who like stuff!

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